WordPress Seo is a superb platform for building both blogs along with web sites but there are numerous things that can be done to improve the on-page optimization.
Should you just concentrate on improving three issues, these top the list:
Permalinks
The Permalink structure regulates just how WordPress dynamically creates the url to your own Pages along with Posts and the default structure is certainly not fantastic.
Here’s an example…
Let’s say you build a Page named, “Contact Us.” By default, the produced url might look something such as: YourDomain.com/?p=2
Do you see the “?p=2″ portion following the main website name?
That portion is known as the “Permalink” and is produced dynamically through Local Search as soon as you publish the particular Page. The “?p=2″ appears a bit unusual to human visitors and doesn’t tell the various search engines anything in regards to the on-page content.
While there are a variety of Permalink structure alternatives, I favor using the custom “/%postname%/” structure.
Immediately after making this kind of change, the “Contact Us” Page might now get a website url structure such as this: YourDomain.com/contact-us
This will make a lot more sense for site visitors and will improve the relevance for the keyword phrases contained in your own Post/Page titles.
Improving Your On Page SEO
The most popular SEO Plugin for WordPress is referred to as the “All In One SEO Pack,” by Michael Torbert.
Setting it up provides you with numerous benefits which includes:
The ability to manage the “meta title” for the home page as well as for each and every Page/Post you create.
Control over the “meta page description” for the home page as well as for every single Page/Post you develop.
Control over the “meta keywords” for the home page along with each and every Page/Post you produce (if you’re nevertheless within the habit of entering meta keywords).
Website Efficiency Advancements
The “WP Super Cache” plugin, by Donncha, can help your website load quicker for site visitors along with search engine robots (also known as bots or search engine crawlers).
How it performs this is a bit technical but I will do my very best to explain…
Rather than serving up the dynamic WordPress webpages the plugin creates static html files. Soon after it creates the documents, your own webserver will serve those documents rather than the WordPress PHP scripts (which can be heavier and slower loading).
As this criteria now plays a part in the search engine formula, you enhance your power to get ranking in the SERPs.
